Creating logos, visual identities, brand strategies and marketing campaigns for innovative companies and charitable organizations.
Based in Berlin, working globally with conscious leaders.
Design means to us an information shortcut. It’s a delivery vehicle.
Our work cuts through the visual clutter of contemporary marketing, so the message always remains bold and clear.
A great design can only come out of the solid thought process.
Everything we do is based on the comprehensive research, strategic planning and precise execution.
Reflecting on branding, science, design, art and technology; these are the ideas that we believe will have a significant impact on our future.
Startling Brands in branding, design and marketing publications:
“Who says insurance can’t be playful?” asks AIGA’s Eye on Design in their feature about Safetown
The logo and identity system we’ve developed for a Scandinavian online insurance brand Safetown has been spotted by Brand New.
A leading Slovak design and marketing magazine Sketcher writes about Startling Brands Creative Director Mario Dzurila’s unconventional approach to the insurance branding.
The logo + identity system we’ve developed for Dacha Media in 2017 has been featured on various branding and identity design publications. Veteran branding blog The Branding Source writes about how Startling Brands interprets Dacha Media
Leading publication on brand and corporate design, Brand New features Dacha Media in their spotted section.
London based global magazine for rebranding and brand development Transform reviews our identity as “cutting-through in a heavily media-centric city“ in their Transform Tuesday roundup.
Every age has its own kind of activism and ours is characterized by emancipation powered via internet culture. Hashtags such as #metoo, #resist and #blacklivesmatter (among others) are reshaping the way we view our online world. Thus, we have seen the rise of activism as a respected and even desirable pursuit. This appreciation of activism … Continue reading Brands should commit to activism or steer clear of it
Norway, Sweden and Denmark
Algorithmic business is on its way to dominating the future economy Algorithms were behind almost every single successful business story in the tech industry for the past two decades. They helped Uber become the largest taxi company in the world despite the company not operating any cars, and made Alibaba into Asia’s biggest retailer without … Continue reading Algorithmic Business To Dominate Future Economy
Consumer product reviews will drive future innovation Consumer product reviews are a crucial source of product intelligence, which help us arrive at our definitive purchasing decision when we are shopping online. With appropriate data-mining techniques, these reviews will eventually turn into an idea-stream driving future product innovation. In a study by the New Jersey Institute … Continue reading Consumer Product Reviews Driving Future Innovation
Why our clients need more than “just” the creativity?
Social media can reveal rising gentrification and reduce its negative impacts Gentrification in big cities is a trend which is increasing the value of properties and therefore causing a displacement of lower-income families and small business. Its negative impacts could be addressed and reduced in the cities of tomorrow if we can predict gentrification in … Continue reading Big Data Analysis Helping Urban Development
Consumer pressure can lead to responsible sourcing of raw minerals Every smart phone contains about 40 different minerals, including tantalum, tungsten, copper, iron, nickel, aluminum, tin, silver, chromium, gold and palladium. The mining profits often end up in the hands of armed groups in active conflict zones, who perpetrate violence and commit human rights abuses. … Continue reading Consumer Pressure vs Brand Image, Corporate Advocacy
Corporate Sustainability is at the core of successful business strategies Corporate sustainability, which was once just a concept that was adopted by few companies in the 1990’s, is now revealed as a major driver of their growth and an essential part of their business strategy. Researchers from University of Missouri examined corporate sustainability policies in … Continue reading Corporate Sustainability is a Prime Growth Strategy
Why is it impossible for us to “create“ brands ?
Sweden, Norway, Denmark
San Francisco, USA
Ad-blockers mark the death of conventional online advertising The steadily growing popularity of ad-blocking software is triggering major changes to how digital advertising is done. These tools, which make the lives of internet users more bearable by hiding annoying flashy banners, are causing serious concerns among advertisers and forcing them to re-think how to sell … Continue reading The End of Conventional Online Advertising
UK, Norway, Vietnam
Sports brands improve performance by causing a placebo effect Sports brands are not just about design, material, and sophisticated engineering. They also improve consumers performance by creating a placebo effect, according to the research by Department of Marketing in the University of Notre Dame’s Mendoza College of Business. In their study, participants who were given … Continue reading Sport Brands Causing Placebo Effect
What’s the motivation behind our work?
Internet activism can actually lead to social change Internet activism is sometimes considered an ineffective activity that is only beneficial to our own egos. Described pejoratively as slacktivism, the phenomena originated on social media networks, where the involvement for the social cause is often reduced to nothing more than hitting a like button or re-posting … Continue reading Power of Internet activism and Future Biomimetic Architecture
Would Startling Brands be a good match for your business ?